Spence Smith

If you are brand new to the internet and have no idea what it means to have a presence online or maybe you already have a presence online but you haven’t figured out how to make it really work for yourself or you business, then come spend the day with Randy Elrod and I at LifeWork 2.0 Seminar on Saturday, January 9,2010.

We will show you how to start a blog, use social networking sites like Facebook, build a following on Twitter and make it all work together in a way that doesn’t take up every minute of every day of your life, but just becomes one part of life while driving traffic to your brand and increasing loyalty among your clients, customers and fans.

If you are a CEO and you want to learn how to bring employees into your world, put a better face on your company and lead the charge into the new business model of the digital world, then come let us show you how to build a better experience for everyone in your sphere of influence.

If you are a business looking to build a more loyal customer base, we will teach you how to create a conversation with them and get the kind of feedback that gives you the ability to go to the next level in your business.

If you are an artist or author looking to build a larger fan base that is truly interacting with you, we will show you the how to build a strong fan base through authenticity, transparency and conversation.

If you are a leader in the church and you want to learn who to grow your congregation though the internet, we will show you how use blogging and social networking to create an atmosphere that brings people into the life of the church.

If you are a mom who has something to share and wants to be more involved in the mom blog community, we will show you how to get started and build a fun network around you.

We will also give you the behind-the-scenes tools to use Search Engine Optimization to bring traffic to your site without having to pay a dime for a sponsored link or ad.

All of this in one day as we show you how to manage your online reputation. Did you know you have a reputation online? The question is Who is leading the conversation? You or someone else? We will show you how to lead the conversation and rule your online world.

Its a fun day and it’s packed full of useful information. We hope you will join us.

So if you want to sign up… just click HERE for registration and more info or click on the LifeWork banner in my side bar.

LifeWork 2.0 yesterday had to be one of the best days of teaching Randy and I have had so far. It was hosted by Michael Hyatt, Lindsey Nobles and the fine folks of Thomas Nelson. It was well attended and the interaction was over the top for us.

There’s nothing greater than learning from others. In an environment like LifeWork 2.0. we tend to have the kind of discussion where even Randy and I walk away learning something new. Why? The internet changes so fast everyday. There’s always something new technology popping up that people are finding.

The graphic in this post is just the beginning of the real time conversation that was happening during the seminar through our twitter hash tag (#lw2tn). If you would like to see the day as it unfolded through the eyes of the registrants and those following along on twitter. Just click here.

You gotta love technology that fosters feedback in real time.

Some people have no idea what we are saying when Randy Elrod and I start talking about Search Engine Optimization(SEO), and having a presence online…and simply the ability to be found online! . Sure… you might have an easy dot COM name that is simple to find if you Google it (spencesmith.com). But that’s just one part of it. And it’s one part of what we teach at LifeWork 2.0.

If you want people to find you because of the products you offer or because your content is of a particular subject matter, then learning how to optimize your site so that the search engines (google,yahoo,etc) recognize what you are about is crucial. This is a huge way to create traffic and key to creating a conversation online with your fans and clients.

There are a lot of SEO (search engine optimization) experts out there who are getting paid a lot of money to get a company to pop up on the first page of Google.  In fact some of these people are on monthly retainers. There’s nothing wrong with this as long as you are getting what you want.

At LifeWork 2.0, Randy and I teach you ways to do this on your own in such a simple way that YOU can do this yourself and save YOU and YOUR company a lot of money in the process.

We consulted one company who had misspellings in their keywords. They were paying a guy who was an “expert” thousands of dollars a month for good SEO and in a matter of minutes Randy and I showed them how they had been wasting their money. For them it was like paying a mechanic to fix their car but for some reason they had to always get their car fixed. HMMM I wonder why? Job security maybe?

Google makes it very easy for us everyday-non-programmer-types to do this well. But in order for a person to learn how, there are a few valuable components that you must know in the process.

So… During a LifeWork 2.0 seminar we teach Search Engine Optimization that anyone can do. But it’s just one part of the day.

If you so choose to come to one of our seminars, you will learn all about online reputation, blogs vs. traditional websites, social networking as well as twitter from beginning to advanced uses.

Come join us and let us teach you how to create a two-way conversation with your fans and clients. It will be fun… I assure you… and you will leave with your head-spinning full of refreshing new ideas for the future of you and your brand.

The next LifeWork 2.0 Seminar is July 30, 2009 in Nashville, TN and it’s hosted by our friends Michael Hyatt and Lindsey Nobles from Thomas Nelson. You can follow them on twitter too. @michaelhyatt, @lnobles, and  @thomasnelson.

Click here to register for LifeWork 2.0.

We’ve added a date to LifeWork 2.0 Seminar. May 14, 2009 in Orlando, FL. The following day we will also have another seminar in Franklin, TN. These dates are filling up so if you plan to attend please sign up soon! You can sign up by going to www.lifeworkseminar.com

Randy Elrod and I are extremely excited about the growth we are experiencing and the feed back from those who are now alumni of LifeWork 2.0. Tomorrow afternoon Randy and I will be giving a one hour overview with Q & A at the Gospel Music Association’s Indie Impact Track for Indie Artists. You must be a registered attendee to GMA Week in order to attend.

I’m excited to see the music industry start to get more excited about the possibilities the digital world has to offer. You would think that this industry would be more on top of the digital game but actually that’s not the case in most instances.

Everyday the online world adds another resource, a faster way, a better technology and a new way to brand yourself online. It’s our goal and mission to provide you with the most up-to-date way to meet your goals in engaging with your clients and fans.

For more information on attending the next LifeWork 2.0 Seminar click here.