Content Is King

I get asked a lot how to drive more traffic to a blog site. There’s a number of things you can do like maximizing your Search Engine Optimization settings, using Twitter and facebook as a vehicle to direct people back to your blog, RSS feeds, commenting on other blogs and the list goes on …and all of these things add up. Some in bigger ways than others, but there is one thing for sure… Content is King.

Ultimately, you need content that keeps readers wanting to come back and read your posts.

Once I started blogging, my content was all over the place. After a few months I started to see a trend on what people liked and didn’t like about what I was writing. It was a pretty fun process for me, but don’t get me wrong… I don’t think my content is God’s gift to blogging. I just focus on what works for me, which I think is another key to writing good content.

If you write about what you are passionate about, chances are your content will be worth coming back to read.

So, when you sit down to write your next post, take a little time to think through what you want to write and why you feel like others should read it.

If you’re the Typo King like yours truly then the mere fact that you might type ‘thongs’ instead of ‘things’ might just be thong thing that keeps people coming back to laugh at you read your blog.

There’s one thread that seems to run through what I see in life. Everyone has a story. It’s the details of their story that makes that person unique in their own special way.

The story is always great content thus content will always be king.

So… Why do people to read your blog? Why do you like the blogs you read?

By the way, if you want to learn how to build traffic to your site, attend LifeWork 2.o.